Meetings Strategies

How to Rethink Event Content
NewsHow to Rethink Event Content

Ditch the traditional educational session and instead give these interactive learning activities a try at your next gathering.

 
Mar 10, 2022
Low-Cost Lions
Ever since Southwest invented the low-cost airline, the concept has morphed into a cottage industry within the larger airline business. Here's a rundown...
By Ben Chapman | July 1, 2005
ROI + MPU= ???
ROI has always been a difficult concept for the meetings industry to get its arms around. And while a specific tool, the Phillips ROI Methodology, was...
By Marshall Krantz | July 1, 2005
Seven Ways to Keep Your Conference Vital
If you want a conference to succeed, you need to do more than throw a great party. It turns out that conference table discussion is more important than...
By Mary Tomlinson & John Dreyer | July 1, 2005
The Aviator
One thing is certain: Gary Kelly has big shoes to fill. Herb Kelleher, the predecessor of this rookie CEO, invented Southwest Airlines' vastly...
By Ben Chapman | July 1, 2005
The Days of the Condor
When legendary mountain climber George Mallory was asked why he wanted to summit the daunting peak of Mt. Everest, he responded, simply, "Because it's...
By Suzie Amer | July 1, 2005
Long Island's Leading Hotel Adds Culinary Options
The Long Island Garden City Hotel has introduced a flurry of new culinary options for meetings.
By Meeting News | June 13, 2005
A Last Supper
When the president of the Escoffier Society, an international culinary organization, wanted to throw a toast-and-roast going-away celebration for one of...
By Suzie Amer | June 1, 2005
A Last Supper
The president of the Escoffier Society, an international culinary organization, hosted a toast-and-roast going-away celebration for one of his prominent...
By Suzie Amer, Successful Meetings | June 1, 2005
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