For the sixth consecutive year, Meeting Professionals International (MPI) has chosen QuickMobile as its official mobile technology partner for 2015, QuickMobile announced last week.
"QuickMobile has been instrumental in helping us integrate and leverage mobile technology throughout our events over the past five years," MPI COO Cindy D'Aoust said in a statement. "Our attendees have made it clear that mobile is critical to the overall event experience, so it's important that we partner with an organization that will help us evolve and deliver mobile solutions that will engage our audiences."
As part of the partnership, QuickMobile will provide a mobile app for MPI's two signature events, the World Education Congress (WEC) 2015 in San Francisco and the European Meetings and Events Conference (EMEC) 2015 in Krakow, Poland. To date, the company has provided MPI with 10 event apps, an iPad magazine, and an association membership app.
"Throughout the coming year, we will be helping MPI expand its mobile strategy," said QuickMobile CEO Patrick Payne. "Meeting professionals' habits are changing, and they are expecting richer interactions through mobile. Our goal is to help MPI capitalize on these mobile moments and provide greater value to its global community."
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