Meeting planners need A/V for their events. Unfortunately, very few understand it. For that reason, the Event Leadership Institute (E.L.I.) is launching a new education series designed to teach meeting and event professionals the ins and outs of technical A/V, it announced yesterday.
The "Learning Labs on Technical Meeting & Event Production" series will take place in several cities across the country, engaging participants in hands-on exercises teaching them things such as the pros and cons of using different types of microphones, lighting techniques, projection technology, slide presentations, and more.
In addition to hands-on exercises during face-to-face sessions, participants will receive access to E.L.I's five-week online "Technical Meeting & Event Production" course, which they can complete at their own pace over the summer, with an opportunity to earn a "digital credential" from E.L.I. upon passing a final exam.
"We like working with educated clients," said Matthew Saravay, CEO of Brooklyn, NY-based meeting planning firm Wizard Studios, who will lead one of E.L.I.'s learning labs. "I'm excited to help planners see and hear the effects of utilizing different gear and techniques, for example, and empower them to know what inputs and outputs they need for audio and visual display. All of this is very teachable, and will make planners be far more valuable in their jobs."
E.L.I. will host the following A/V learning labs this summer:
• New York City (led by Matthew Saravay of Wizard Studios): July 27
• Chicago (led by Brandt Krueger at EventCreative): Aug. 2
• Washington, DC (led by Ajay Patil & Blayne Candy of Showcall): Aug. 4
• Edmonton, Canada (led by Brent Taylor of Event Technology Solutions): Aug. 16 and 17
"Most events, and practically all meetings, utilize some form of audio visual and lighting technology, and yet this is still one area where the average planner really doesn't know what they're buying," said E.L.I. founder and executive director Howard Givner. "We're on a mission to change that."
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