Digitell, a Jameston, N.Y.-based creator of digital technology for the conference industry, has announced the introduction of its latest tool, an electronic meetings venue known as the Virtual Convention Center.
Debuted last month at the American Society of Association Executives' (ASAE's) annual meeting in San Diego, the Virtual Convention Center allows meeting planners to conduct a variety of events—from small board meetings to large general sessions—virtually in order to save attendees money in the face of rising travel costs. Presentations can be delivered either verbally, via VoIP, or visually, via written text, and can be transmitted either live, in real time, or recorded for scheduled or on-demand release.
Designed as a turn-key solution, the Virtual Convention Center allows meeting planners to distribute meeting invitations and collect meeting registrations online, where attendees can create avatars—digital representations of themselves—with which to visit virtual exhibits, presentations and booths.
Like other virtual worlds, such as Second Life, the Virtual Convention Center has features that enable users to interact electronically with advertisers; attendees can engage exhibitors, for instance, by reading advertisements, watching videos, downloading brochures, sending them e-mails, visiting their Web sites and even ordering their products—just like they would do at a bricks-and-mortar convention center. Event organizers, meanwhile, can track attendee traffic in order to determine who's visiting the Virtual Convention Center and how often, as well as what booths they visit and for how long. The result, Digitell suggests, is a dynamic meetings environment that associations and other groups can use in order to extend the reach of their existing events, as well as create fresh revenue streams with new, online-only events and content.
For more information about Digitell's Virtual Convention Center, visit www.virtualbeginnings.com