As part of the 30th annual conference of The International Conference Centers (IACC), a diverse panel of industry experts convened at The Kellogg Hotel & Conference Center in Washington, DC, for the third IACC Thought Leader Summit to discuss brain-compatible learning, creating productive and memorable experiences, and measuring their impact.
According to facilitator, John Potterton, CMP, the purpose was “to help conference center professionals and meeting professionals raise the bar within their own organizations by creating better meetings and events; to come away with new knowledge about how to create compelling meeting experiences that engage participants; and transforming them in a way that drives business results.”
The panelists included an authority on fully engaged adult learning and conference design; an expert on breakthrough learning; a member of the steering committee of the much-anticipated Project Meeting Architecture; a designer of furnishings and meeting spaces; a seasoned planner at an IACC conference center; and a guru on incorporating social media into the meeting experience.
The entire white paper, “Creating Compelling Meeting Experiences,” is available at
http://iacc.cardinalware.com/assets/ftp/TL2011WhitePaper.pdf