Northstar Travel Media, LLC, parent company of Successful Meetings, Incentive, Meetings & Conventions, and MeetingNews, among other leading business travel and meetings brands, Thursday acquired Your Travel Insider, a digital publishing firm focused on the consumer travel market.
“The addition of Your Travel Insider provides Northstar with significant position in the consumer travel database market to complement our leadership in the travel trade industry,” says Thomas Kemp, chairman and CEO of Northstar Travel Media. “We’re very pleased that Roy Weiss and his talented team will be working in partnership with us to grow Your Travel Insider’s subscriber base, expand its digital footprint and continue to work with their base of blue-chip clients.”
Your Travel Insider was founded in 2003 by travel industry veteran Roy Weiss to capture an audience underserved by traditional digital media: the travel enthusiast looking for great ideas. Weiss is an authority on database and behavioral marketing. Weiss becomes Group Publisher of Your Travel Insider with the acquisition by Northstar.
Your Travel Insider's e-newsletters provide their audience of more than 1 million travelers with relevant itineraries, advice and special offers. The company's e-newsletters include Your Travel Insider, Luxury Cruise News and Your Travel Insider – Travel Tools.