The Top 10 Users of MICE by Industry

Reed Travel Exhibitions' global trends survey, which asked more than 1,000 buyers and 500 suppliers drawn from Reed Travel Exhibitions’ five trade shows for the meetings, incentives, conventions, and events industry in 2011, identified the top 10 end-users of MICE by industry. We've also included a relevant story for each industry.

1. Pharmaceutical
 
2. Financial, banking, and insurance 

3. Electronics and communications

4. Automotive

5. Training and education

6. Construction and engineering

7. Manufacturing and heavy industry

8. Cosmetics and beauty

9. Food, beverage, and tobacco

10. Information technology

Source: Reed Travel