The Orange County Convention Center welcomed the 61st installment of the PGA Merchandise Show this week with more than 1,000 leading companies, a 50-seminar education conference, and celebrity appearances.
LPGA legend Annika Sörenstam kicked off the show by striking a ceremonial first shot to the accompaniment of confetti cannons. Sörenstam runs ANNIKA Academy that is nestled along the 18th hole of the Tom Watson course at the Reunion Resort in Orlando.
PGA of America President Ted Bishop joined Donald Trump, TaylorMade-adidas Golf CEO Mark King, former USGA Executive Director David Fay, Golf Channel CEO Mike McCarley, and Sörenstam in the State of the Industry Panel Discussion, which provided a golf-business forecast for 2014, while unanimously agreeing that the golf industry needs to continue to grow the game.
“I see a great future for golf, but we need to do everything we can to simplify the game and make it fun for everyone who wants to play,” said Donald Trump, real estate mogul, television personality, and golf course developer.
For tips on ways to broaden the appeal of the sport that meshes best with meetings, go to bit.ly/SMBringBackGolf.