New GBTA Initiative Recognizes 'Master' Members

The GBTA Foundation, the education and research arm of the Global Business Travel Association (GBTA), has created a new initiative designed to recognize its most engaged members, including corporate business travel buyers, meeting managers, and travel policy administrators, it announced yesterday.

Called "The Masters List," the new initiative will be introduced this fall. According to GBTA, members named to the list will be members who have demonstrated their industry leadership through "active roles on GBTA Committees, attainment of the GTP Certification, speaking at GBTA Convention education sessions, and serving on the board of their GBTA Chapter or GBTA Region."

"The Masters List buyers are movers, shakers, opinion leaders, and passionate advocates," GBTA Executive Director and COO Michael W. McCormick said in a statement. "They are tirelessly driven to create, build, and innovate, all in an effort to further advance our industry. The Masters List buyers are world-leading practitioners with expertise in duty of care, supplier management, technology, sustainability, meetings management, and more. Although this recognition program is not about how much companies spend, together these buyers directly manage billions of dollars in business travel spend, and influence so much more."

GBTA members named to The Masters List will be honored during a new Masters Event and Gala Dinner in spring 2016.


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