Meeting Professionals International (MPI) will recognize the Obama for America campaign with its first-ever RISE Award for Organizational Achievement, bestowed in honor of the campaign's "21st century template for impactful, exceptional, domestic and international events."
The award will be presented at MPI's annual World Education Congress in Salt Lake City on July 10, 2009, where Obama for America Chief Operating Officer and Senior Advisor Betsy Myers will accept it on behalf of the campaign.
"I am proud to accept this award on behalf of Obama for America and the thousands of people who worked hard on this campaign," Myers said in a statement. "We're honored to receive such significant recognition from MPI."
MPI's RISE (Recognizing Industry Success and Excellence) Awards consist of seven annual awards given to leaders and innovators in the meetings and events industry. Obama for America was chosen as the recipient of MPI's newest RISE Award—for organizational achievement—for its use of the Internet, social media and face-to-face meetings in mobilizing campaign volunteers and supporters. By the time the campaign was over, MPI said, volunteers had created more than 2 million profiles at My.BarackObama.com, planned 200,000 offline events, formed 35,000 groups, posted 400,000 blogs and raised $30 million on 70,000 personal fundraising pages.
"Whether or not you agree with U.S. President Barack Obama's politics, the vision and strategy created transformational change," said Hattie Hill, chairwoman of the MPI Awards and Recognition Task Force and CEO of Hattie Hill Enterprises.
Added Myers, "It's about relationships. People came together because of this common desire to make the world better."