Marriott Expands 'Workspace on Demand' Program

Marriott International is expanding its workspace rental program to select hotels in Northern and Southern California, Washington, D.C., New York, Chicago and Dallas, as well as other unspecified markets, it announced today.

Called Workspace on Demand, the program originally was announced in January, when it was being tested at Marriott, Renaissance and Courtyard hotels in San Francisco, Washington, D.C., Atlanta, Houston and St. Louis. A response to changing work habits, it encourages local workers to utilize Marriott hotels as an alternative to crowded coffee shops when they need an impromptu space to work, meet or otherwise collaborate.

Using an app from Marriott’s partner, Liquidspace, local professionals, mobile workers and hotel guests can utilize their computer, tablet or smartphone to make real-time bookings of small meeting space, as well as lobby seating areas and communal tables.

“The way people work is changing. And we’re right there with them. Through Workspace On Demand by Marriott, we are enabling people to find and book workspaces when they need them,” Marriott Hotels Brand Vice President Paul Cahill said in a statement. “We are challenging the notion that you have to be a hotel guest to use the hotel. We are opening the doors and saying, ‘Come in, work in our lobbies and use our free Wi-Fi. Gather your team in our meeting rooms, whether it is all day or just for an hour.’ We made the process easy and are giving our customers the ability to book on whatever device they prefer.”

Added Liquidspace Founder and CEO Mark Gilbreath, “The world of work is transforming at an accelerating rate. Modern professionals are unplugging from cube farms and private offices and are leaving work to get work done. They are taking ownership of the choice over where and how they work on a day-to-day basis. Marriott has identified this shift and recognized the opportunity for their hotels to be not just a place to sleep but also a great place to get work done. The combination of their trusted brand, service level and property portfolio makes them a compelling new entrant in the workspace industry.”

Workspaces currently can be reserved through Workspace On Demand by Marriott at select Marriott, JW Marriott, Renaissance, Autograph Collection, Courtyard, Springhill Suites, Fairfield Inn, Residence Inn and TownePlace Suites hotels. For more information, visit www.WorkspaceOnDemand.marriott.com.

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