Celebrity Cruises, MGM Resorts Forge Loyalty Program Partnership

Celebrity Cruise Ship

Las Vegas and cruise ships are two of the most popular destinations for meetings and events. A new partnership between Celebrity Cruises and MGM Resorts International could make them even more so, as the companies have joined forces to give exclusive benefits to members of one another's loyalty programs, they announced yesterday.

Effective immediately, Celebrity's Captain's Club and MGM Resorts' M life members can choose from premium offers throughout the year, including complimentary cruises for qualified M life Platinum and NOIR members, and special access at MGM Resorts' destinations -- including concerts, events, entertainment venues, and restaurants -- for Captain's Club members.

"Aligning MGM Resorts with Celebrity Cruises, one of the top cruise lines in the world, ensures more spectacular experiences for our loyal guests not only on land, but also at sea," said Lance Evans, vice president of marketing partnerships for MGM Resorts International. "This new relationship brings together two world-class brands to further enhance the value of being a member of M life, with special offers, benefits, rewards, and exclusive access."

Added Celebrity Cruises President and CEO Lisa Lutoff-Perlo, "We are incredibly grateful for our Captain's Club members' continued loyalty, and I'm thrilled to thank them by giving them even more special benefits. We are just as excited about introducing M life members to Celebrity's modern luxury vacations, from the award-winning culinary program and personalized service on our sexy, stylish ships, to in-depth destination experiences on all seven continents."

For more information, including a complete list of benefits for M life and Captain's Club members, visit celebritycruises.com/mgm and mgmresorts.com/celebritycruises, respectively.

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