Nineteen DMOs Achieve Accreditation

Nineteen more destination marketing organizations (DMOs) have been accredited under its Destination Marketing Accreditation Program (DMAP), Destination Marketing Association International (DMAI) announced last week.

Thanks to last week’s new accreditations, DMAI now has accredited 172 destinations under DMAP.

“Congratulations to these 19 destinations for receiving their DMAP accreditation,” DMAP Chair Shelly Green, president and CEO of the Durham CVB in Durham, N.C., said in a statement. “The DMAP process is a comprehensive review of a DMO’s business procedures and accountability. These DMOs have shown their dedication to continually providing customers with superior service in accordance with international standards and benchmarks. Their commitment to accreditation clearly demonstrates the type of leadership they possess in their community and for their stakeholders.”

DMAP accreditation is awarded for a period of five years to DMOs that successfully complete a rigorous application process proving their compliance with 58 mandatory standards and 30 voluntary ones in areas such as governance, finance, human resources, sales, communications, destination development and research.

The latest DMOs to achieve accreditation are:

• Ames CVB
• Blue Mountain Village Association
• Branson/Lakes Area CVB
• Bryan College Station CVB
• Business Events Sydney, Australia
• Cabarrus County CVB
• Columbia County TDC
• CVB of Greater Portland Maine
• Discover Kalamazoo
• Fayetteville Advertising and Promotions Commission
• Fresno/Clovis CVB
• Galveston Island CVB
• Greater Palm Springs CVB
• Guadalajara, Mexico CVB
• Leon, Mexico CVB
• Macon-Bibb County CVB
• Meet Minneapolis
• Monterey County CVB
• Visit Estes Park

“Accreditation is a recognized mark of quality for DMOs of any budget or staff size. At DMAI we are committed to advancing the success of our industry and benchmarking best practice, not just in America, but around the globe,” said DMAI President and CEO Michael Gehrisch. “We currently have accredited DMOs throughout the United States as well as Europe, Australia, Korea, Canada and Mexico.”

For more information about DMAI or DMAP, including a complete list of DMAP-accredited DMOs, visit www.destinationmarketing.org.

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