Citing a lack of interest from guests, the New York Hilton Midtown — Manhattan’s largest hotel, with 1,981 guest rooms and 151,000 square feet of meeting space — will cease offering room service in August, according to local news reports.
Instead, the hotel will open a grab-and-go restaurant this summer called Herb n’ Kitchen, which Crain’s New York Business describes as a “cafeteria-style eatery” serving breakfast, lunch and dinner.
“Like most full-service hotels, New York Hilton Midtown has continued to see a decline in traditional room-service requests over the last several years as customer preferences and expectations continue to evolve,” a hotel spokesperson said in a statement.
The move will eliminate 55 jobs, according to Crain’s New York. If it’s successful, it said, the idea could catch on at other hotels — although at least one competitor, the Marriott Marquis Times Square, has no plans to follow suit.
“Room service is very important at breakfast time,” a hotel spokesperson told Crain’s New York. “It is not a huge profit center, but if you are a hotel of a certain brand or category, it’s something you provide.”