The New Orleans Convention and Visitors Bureau, which is celebrating its 50th anniversary this year, has been awarded accreditation from the Destination Marketing Association International (DMAI) as part of its Destination Marketing Accreditation Program (DMAP), it announced last month.
"The New Orleans CVB is honored to be one of only 101 organizations in the world to receive the Destination Marketing Accreditation for providing outstanding services in accordance with international standards and benchmarks," New Orleans CVB Board Chair Steve Pettus said in a statement. "In addition to leading his team to earn this prestigious certification, Stephen Perry, president and CEO of the New Orleans CVB, will take over as 2010-2011 chairman of the board of DMAI, which will place New Orleans at the forefront of the travel industry and best practices."
DMAP accreditation is awarded for a period of five years to destination marketing organizations (DMOs) that successfully complete a rigorous application process proving their compliance with 54 mandatory standards and 33 voluntary ones, all designed to ensure a quality customer experience.
"By applying for and receiving DMAP accreditation, the New Orleans CVB has demonstrated a commitment to quality programs and services," said DMAP Board Chair Diana Lawson, FCDME.
For more information about DMAI or DMAP, including a complete list of DMAP-accredited DMOs, visit www.destinationmarketing.org