
Sue Sullivan is CEO of Conventions and Incentives New Zealand (CINZ), the official membership-based association of New Zealand's conference and business travel industry. Sullivan also has overall responsibility for New Zealand's largest business events trade show, MEETINGS , which brings together CINZ members with international and domestic buyers annually in Auckland. Sullivan is passionate about New Zealand and has more than 25 years experience promoting the country's tourism industry around the world, in senior sales, marketing, and operations roles.
What's new in New Zealand for groups?
The world-famous Weta Workshop in Wellington, where Oscar-winning props are made for many Hollywood movies including Lord of the Rings and The Hobbit series. In The Weta Cave, groups can see behind-the-scenes of the Wellington film industry with expert-guided tours, a mini museum, and an exclusive film. This space is filled with exclusive props and costumes just waiting for special group activities.
What's a "hidden gem" for visiting groups?
The Marlborough region at the top of the South Island, home to New Zealand's famous Sauvignon Blanc wines, also holds a couple of hidden gems for visiting groups. The new ASB Theatre Marlborough is a brand new multi-use and purpose-built venue with two theaters and function spaces overlooking Blenheim's Taylor River adjacent to the Marlborough Convention Centre. Nearby, Omaka Aviation Heritage Centre is one of the world's largest private collections of Great War aircraft and artifacts in dramatic displays created by Wingnut Films, with mannequins by Weta Workshop. The museum features Lord of The Rings and The Hobbit director Sir Peter Jackson's own collection of WW1 aircraft. Joyrides are available in a vintage Boeing Stearman, with helmet and goggles provided.
What's a good outing for a group looking to get a sense of New Zealand's culture or history?
Te Puia in Rotorua is a wonderful mix of geothermal nature, Māori culture, and a chance for rare kiwi bird viewing. There is an educational giveback element, great food, and best of all, it is run by the people for the people. Along with access to the world-famous Pohutu geyser, visitors have an opportunity to see Māori cultural performances, boiling mud pools, native bush, and learn about Māori art at the home of the National Schools of Wood Carving and Weaving.
Where should a group go to get a truly local culinary experience?
New Zealand's capital city Wellington is known as a foodie haven. It hosts a large annual festival, Wellington on a Plate, which showcases the city's thriving hospitality and culinary sector. During the festival, Aug. 12-28, 2016, over 100 eateries throughout the region offer locally focused set menus.
What else makes New Zealand a great destination for groups?
New Zealand has a lot going for it. We are well practiced at catering for small and large groups. The country is easy to access via the key hub of Auckland, with 12-13 hour overnight direct flights linking Hawaii, Los Angeles, San Francisco, Houston, and Vancouver. From Auckland it's easy to get to regional New Zealand with hundreds of well-priced daily domestic flights. Throughout New Zealand there are many levels of accommodation, from luxury lodges to self-catering apartments and motels. Though it's a small country, there is plenty of variety. The North Island and South Island have distinctively different landscapes, and each region has key highlights that set it apart from others.