Webcast: Redefining the Attendee Experience

In this webcast, we will discuss the evolution of event attendee participation, along with ways to leverage the most out of a meeting.


Thu, Oct 17, 2019 2:00 PM EDT 

Do you really understand what your attendees want from your events? In this webcast session, you'll learn how participation in live events has evolved, along with ways to leverage technology, monetization and more to help attendees - and you - get the most out of a gathering. 



Cate Banfield
Vice President, Event Solution Design & Strategy, BCD Meetings & Event

With more than two decades' experience in the events industry within both agency and global corporate companies, Banfield leads the solution design team at BCD Meetings & Events in Chicago and is responsible for collaborating across internal departments and resources to develop innovative, integrated strategies and solutions to support the growth and expansion of our events business. Banfield works closely across BCD M&E's business units to identify and design enhanced solutions across technology, event design and architecture, sponsorship and solution design that drive measurable business results with a focus on the attendee experience.

Michael Owen
Managing Partner, EventGenuity, LLC

With decades of experience as a provider of corporate entertainment and event management services, Owen shares a wealth of knowledge gained through his career in the business events industry. His company, EventGenuity, LLC, produces business events throughout North America. Michael is a recipient of the MPI RISE Award for Meetings Industry Leadership and was recently recognized for Lifetime Achievement by MPI Tennessee.