Research and White Papers

White Paper: Technology, Young People Influencing Meetings

by Matt Alderton | June 19, 2017
IACC's latest "Meeting Room of the Future" white paper reveals an appetite for memorable and personalized meeting experiences.

30 Seconds to Smart: Top Goals for Small Meetings Planners (Video)

by Michaela Christensen | June 13, 2017
We asked small meetings planners about their organizations' goals for meetings.

Study: More than a Third of Business Travelers Extend Work Trips for Leisure

by Matt Alderton | June 12, 2017
A new study by the GBTA Foundation profiles "bleisure" travelers and explores their impact on companies' managed travel programs.

30 Seconds to Smart: Where Are Small Meetings Being Held? (Video)

by Michaela Christensen | June 06, 2017
We asked small meeting planners where they are bringing groups this year.

Survey: More Marketers Leveraging Live Events

by Matt Alderton | June 01, 2017
A new survey by Freeman suggests that marketers and brand managers are warming up to event marketing.

Uncertainty Could Cost U.S. $1.3 Billion in Lost Travel Dollars This Year

May 19, 2017
GBTA "uncertainty forecast" based on economic research and travel data.

Teneo Shares Tips for Choosing a Compelling Event Venue in 2017

by Matt Alderton | May 10, 2017
Looking for an exciting and memorable meeting venue? Teneo Hospitality Group has eight tips to help you find one.

International Association Meetings Reach Record High as Paris Reclaims Top Spot

by Matt Alderton | May 08, 2017
The International Congress and Convention Association has released its annual list of the top countries and cities for international association meetings.

Nominations Open for Successful Meetings' Most Influential People in the Meetings Industry

by The Successful Meetings Staff | May 05, 2017
The deadline for submissions is Friday, May 19.

30 Seconds to Smart: Do Planners Have Social Media Strategies for Events? (Video)

by Michaela Christensen | April 25, 2017
We asked planners about their organizations' social media strategies for events.

30 Seconds to Smart: Why Planners Use Social Media for Events (Video)

by Michaela Christensen | April 18, 2017
We asked planners about the most common usage of social media for events.

30 Seconds to Smart: Popular Social Media Platforms for Events (Video)

by Michaela Christensen | April 11, 2017
We asked planners which social media tools they use as part of their events.