Recently, Successful Meetings sent a survey out to our readership asking them to tell us about their usage of social media at events. When asked if social media activities are growing at events, planners shared their observations. Watch the video below to see what they had to say. Full research available here.
Note: Of the respondents, 38 percent were corporate planners, 37 percent were association planners and 25 percent were third party or independent planners. Of that pool, 72 percent said they use event apps for some or all of their events. Here's what else they had to say.