Research and White Papers

Study: Exhibitors Seek Continuous Improvement in Attendee Engagement

by Matt Alderton | November 09, 2017
The newest study from the Center for Exhibition Industry Research highlights how trade show organizers are evaluating and improving attendee engagement efforts.

Study: Event Professionals Value Data but Don't Know How to Use It

by Matt Alderton | October 31, 2017
A new survey by Cvent shows that meeting professionals realize the importance of gathering attendee data, but don't know how to use it.

30 Seconds to Smart: Common Social Media Strategies Used by Planners (Video)

October 31, 2017
Some planners have a strategy and others don’t.

Group Travel Sees Fourth-Quarter Boost, TravelClick Reports

by Matt Alderton | October 27, 2017
North American hoteliers are closing 2017 with "healthy gains" across all travel segments, but especially group travel, according to TravelClick.

30 Seconds to Smart: How Is Social Media Used at Events? (Video)

October 24, 2017
Social media platforms are used at events, but it’s not how you might think.

Study: Business Travelers Going 'Rogue' With Hotel Bookings

by Matt Alderton | October 20, 2017
Many business travelers book hotels outside their company's travel program; a new Egencia study examines why.

Study: Tourism Generates More Than a Third of Jobs, Half of GDP in North American Destinations

by Matt Alderton | October 17, 2017
In major North American destinations like Cancún, Las Vegas, and Orlando, tourism is a major driver of employment and GDP, confirms a new WTTC study.

30 Seconds to Smart: What Are the Biggest Social Media Challenges? (Video)

October 17, 2017
Planners have four major concerns when it comes to social media integration at events.

Pacific World Predicts Top MICE Trends of 2018, Says Engagement Trumps Technology

by Matt Alderton | October 13, 2017
In 2018, meeting and incentive planners will be focused more on developing engaging experiences than incorporating new technologies, predicts Pacific World.

30 Seconds to Smart: What Social Media Platforms are Most Popular at Events? (Video)

October 10, 2017

We asked planners which social media platforms they use the most.

Forecast: Amex M&E 'Optimistic' About Meetings Industry Growth in 2018

by Matt Alderton | October 09, 2017
In its "2018 Global Meetings and Events Forecast," American Express Meetings & Events predicts growth in meetings spend, activity, and attendance.

Attendee Health Growing Priority at Events, Venues Say

by Matt Alderton | October 04, 2017
A new IACC survey reveals that event venues are fielding more requests for healthy menus and meeting spaces.

Webcasts

March 2014 Webcast: How to Negotiate in a Seller's Market

March 20 | 2:00 PM Eastern Description: Very little new hotel inventory is scheduled to come on the market and many organizations are holding more...

December 2016: Maximize Your Event’s Sponsorship Potential

December 1 - 2pm ET  Maximize Your Event’s Sponsorship Potential   Few things are more important today than showing upper management that meetings...