by Matt Alderton | October 12, 2018
Imagine if you could choose your hotel room based not only on its location, square footage or bed size, but also based on how you're feeling when you check in? At the new Angad Arts Hotel in St. Louis, guests can do exactly that.

Scheduled to open Nov. 1 in the center of St. Louis's Grand Center Arts District, the new hotel will occupy the former Missouri Theater, a 3,500-seat cinema that has been transformed by a $65 million renovation. Built in 1927, the theater was home to the Missouri Rockets dancers -- who became known later as the Radio City Rockettes. Listed on the National Register of Historic Places, it oozes history.

And yet, it's not the hotel's heritage that will take center stage at the Angad Arts Hotel. Instead, it's the hotel's color palette: The property will be the first hotel in the world to let guests select a room according to color psychology. Guests who want to feel rejuvenated will get a green room, guests who want to feel happy a yellow room, guests who want to feel passionate a red room and guests who want to feel tranquil a blue room.

Each of the hotel's 146 guest rooms will feature one of the four aforementioned colors, which will saturate not only rooms' walls, but also their furniture and accessories -- right down to whimsical rubber ducks in each room's bathtub.

In addition to color, guests will be able to request a room size: S, M, L, XL or XXL.

Amenities at the hotel will include an art gallery, a restaurant by celebrity chef David Burke, and a "playroom" featuring musical instruments for guests and musicians to play at their leisure. For meetings, there also will be three meeting and event spaces: a ballroom for up to 350 people, the "Angad Playhouse" for up to 120 people and an indoor/outdoor rooftop lounge for up to 74 people.

Designed to be an arts incubator, the property also will host frequent pop-up performances and edgy art installations, and will feature commissioned art videos in its elevators.

"On any given evening, a local dance troupe might create a 'Dirty Dancing' performance, unannounced. Or the lobby lights might dim, and a student from the Grand Central Arts Academy across the street might walk in and sing an aria," says Executive Managing Director David Miskit, who once was night manager at New York's fabled Studio 54 nightclub. "We want to keep reminding people what a rich trove of talent St. Louis offers, and how much of that talent is concentrated in our backyard."