How to Succeed with Online Job Boards

How to Advance Your Career

By Matt Alderton

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Looking for a job online is like looking for the proverbial needle in a haystack. Although large job boards like Indeed, Monster and SimplyHired have more needles (i.e., jobs), they also have more hay (i.e., applicants), which makes getting hired that much harder.

If you're searching for a job, therefore, online job boards might seem like black holes that will eat your resume — and the time you put into submitting it.

Not all online job boards are created equal, however. In fact, smaller, niche job boards often yield better results for job seekers, according to Career Rocketeer contributor Mark Lesiw, vice president of business development at Careerleaf.

"The lure of familiarity from larger job boards like Indeed, Monster and SimplyHired pull fresh job seekers in almost immediately," he says. "While these job boards present a wide variety of opportunities, niche job boards are far superior in their ability to offer specialized searches."

Before you give up your Internet job search, therefore, consider giving niche job boards a try, advises Lesiw, who offers the following reasons why niche job boards are better:

They have smaller applicant pools. "If you are looking to increase your chances of actually getting hired, niche job boards have the potential of raising your chances," Lesiw says. "Due to the smaller applicant pools, competition is far less of a concern compared to larger boards."

They have better contact information. "Template applications on larger sites not only make it difficult for personalization — including the inability to share important links and work samples — but they also do not allow for a direct connection with a hiring manager," Lesiw says. "Niche job boards allow talented candidates to represent their experience appropriately, while simultaneously attempting to make a direct connection with a hiring manager."

They have higher engagement. "Finding the niche job boards that are relevant to your skills may mean delving deeper into your job research," Lesiw says. "Begin by asking your co-workers and industry contacts where they look for jobs and, most importantly, where they have successfully found their jobs. Employers will be impressed that you spent time researching the industry to find key niche boards that best represent your skill sets."

For more tips, go to:

http://www.careerrocketeer.com/2012/11/why-applying-through-a-niche-job-board-is-better.html
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