When it comes to making a meeting or incentive trip truly successful, small, creative touches are often the difference that takes an event up that next notch, making it truly memorable.
At the Successful Meetings University Florida show which concluded this week, I saw two examples of hotels going that extra step and really taking an event to the next level.
The evening began at The Omphoy Ocean resort, an oceanfront boutique hotel with a modern/Asian fusion décor that was definitely different for Palm Beach. The SMU Florida attendees only had an hour at the property before heading a few hundred yards down the beach to the neighboring Four Seasons Resort Palm Beach, so The Omphoy’s sales team decided to do something more creative than the usual fam tour and quick drink. Instead of taking us to see the rooms, they brought a room to us.
As we chatted, enjoyed cocktails and hors d’oeurves, and gazed out the floor-to-ceiling windows overlooking the beach at twilight, we also walked through a wall-less suite with a king-size, four-poster bed, dark wood dividing screen and a sitting room with heavy leather furnishings. All of the planners I spoke to thought it was a charming and creative idea.
- Leo Jakobson